Advertising that works : (Record no. 39846)

MARC details
000 -LEADER
fixed length control field 00956cam a22002652a 4500
001 - CONTROL NUMBER
control field 0000002233
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20171002023806.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 030703s1992 xx 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1557381690
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1557382093
035 ## - SYSTEM CONTROL NUMBER
System control number (DAYSTAR)0000002233
040 ## - CATALOGING SOURCE
Original cataloging agency Daystar
Modifying agency LKithuka
050 1# - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5837
Item number .F43
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Fearon, Robert.
245 10 - TITLE STATEMENT
Title Advertising that works :
Remainder of title how to create a winning advertising program for your company /
Statement of responsibility, etc. Robert Fearon.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi :
Name of publisher, distributor, etc. C.B.I,
Date of publication, distribution, etc. c1992.
300 ## - PHYSICAL DESCRIPTION
Extent 205 p.
500 ## - GENERAL NOTE
General note Includes index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising.
908 ## - PUT COMMAND PARAMETER (RLIN)
Put command parameter 100521
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type General Collection item
989 ## -
-- 1488783135
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Copy number
        Athi-River Campus Athi-River Campus Open Shelves 09/28/2017   HF5837.F43 BK012180 09/28/2017 09/28/2017 General Collection item  
Weeded       Nairobi Campus Nairobi Campus Store 09/28/2017   HF5837.F43 BK033200 09/28/2017 09/28/2017 General Collection item c.