Marketing : (Record no. 40730)

MARC details
000 -LEADER
fixed length control field 00715cam a22002412a 4500
001 - CONTROL NUMBER
control field 0000011248
003 - CONTROL NUMBER IDENTIFIER
control field DAYSTAR
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20171002023907.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 030703s1991 mau 001 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency Daystar
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .P75
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Pride, William M.
245 10 - TITLE STATEMENT
Title Marketing :
Remainder of title concepts and strategies /
Statement of responsibility, etc. William M. Pride.
250 ## - EDITION STATEMENT
Edition statement 7th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston :
Name of publisher, distributor, etc. Houghton Mifflin Company,
Date of publication, distribution, etc. 1991.
300 ## - PHYSICAL DESCRIPTION
Extent 774 p.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
908 ## - PUT COMMAND PARAMETER (RLIN)
Put command parameter 060412
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Textbook Loan
989 ## -
-- 1488783258
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Athi-River Campus Athi-River Campus Text Book Loan 09/28/2017   TBL HF5415.P75 BK044659 09/28/2017 09/28/2017 Textbook Loan