Marketing planning & strategy / (Record no. 40748)

MARC details
000 -LEADER
fixed length control field 00713nam a22002292 4500
001 - CONTROL NUMBER
control field 0000024250
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20171002023908.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 060626s xx 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0538191201
040 ## - CATALOGING SOURCE
Original cataloging agency Daystar
Modifying agency BNjogu
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD21
Item number .J3
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Jain, Subhash C.
245 10 - TITLE STATEMENT
Title Marketing planning & strategy /
Statement of responsibility, etc. by Subhash C. Jain.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Cincinnati :
Name of publisher, distributor, etc. South-Western Publishing Co.,
Date of publication, distribution, etc. c1981.
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 652 p.
500 ## - GENERAL NOTE
General note Includes index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
908 ## - PUT COMMAND PARAMETER (RLIN)
Put command parameter 060626
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type General Collection item
989 ## -
-- 1488783258
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
        Athi-River Campus Athi-River Campus Open Shelves 09/28/2017   HD21.J3 BK010854 09/28/2017 c. 09/28/2017 General Collection item