Principles of marketing / (Record no. 40771)

MARC details
000 -LEADER
fixed length control field 01265cam a2200313 a 4500
001 - CONTROL NUMBER
control field 0000024864
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20171002023910.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 910806s1992 ohua b 00110 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 91026199 //r93
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0538813687
040 ## - CATALOGING SOURCE
Original cataloging agency Daystar
Modifying agency LKithuka
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .L2624 1992
Classification number HF5415
Item number .L2624
Classification number HF5415
Item number .L2624
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 20
100 10 - MAIN ENTRY--PERSONAL NAME
Personal name Lamb, Charles W.
245 10 - TITLE STATEMENT
Title Principles of marketing /
Statement of responsibility, etc. Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel.
260 0# - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Cincinnati, Ohio :
Name of publisher, distributor, etc. College Division, South-Western Pub. Co.,
Date of publication, distribution, etc. c1992.
300 ## - PHYSICAL DESCRIPTION
Extent 1 v. (various pagings) :
Other physical details ill. (some col.) ;
Dimensions 27 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and indexes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
700 10 - ADDED ENTRY--PERSONAL NAME
Personal name Hair, Joseph F,
Relator term Joint author.
700 10 - ADDED ENTRY--PERSONAL NAME
Personal name McDaniel, Carl D,
Relator term Joint author.
908 ## - PUT COMMAND PARAMETER (RLIN)
Put command parameter 060627
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type General Collection item
989 ## -
-- 1488783258
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
        Athi-River Campus Athi-River Campus Open Shelves 09/28/2017   HF5415.L2624 BK011601 09/28/2017 c.2 09/28/2017 General Collection item
        Athi-River Campus Athi-River Campus Open Shelves 09/28/2017   HF5415.L2624 BK011604 09/28/2017 c.1 09/28/2017 General Collection item