The customer century : (Record no. 40822)
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000 -LEADER | |
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fixed length control field | 01638cam a22003374a 4500 |
001 - CONTROL NUMBER | |
control field | 0000025188 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20171002023914.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 990525s2000 nyua b 001 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
LC control number | 99035001 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0415921996 (cloth) |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | Daystar |
Transcribing agency | DLC |
Modifying agency | Kimatu |
042 ## - AUTHENTICATION CODE | |
Authentication code | c=Program for Cooperative Cataloging |
050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5718 |
Item number | .G77 2000 |
Classification number | HF5718 |
Item number | .G77 |
Classification number | HF5718 |
Item number | .G77 |
Classification number | HF5718 |
Item number | .G77 |
Classification number | HF5718 |
Item number | .G77 |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.4/5 |
Edition number | 21 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Grönstedt, Anders. |
245 14 - TITLE STATEMENT | |
Title | The customer century : |
Remainder of title | lessons from world class companies in integrated marketing and communications / |
Statement of responsibility, etc. | Anders Gronstedt. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | New York : |
Name of publisher, distributor, etc. | Routledge, |
Date of publication, distribution, etc. | c2000. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xiii, 238 p. : |
Other physical details | ill. ; |
Dimensions | 24 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc. note | Includes bibliographical references and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Business communication |
General subdivision | Case studies. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Communication in management |
General subdivision | Case studies. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Consumer satisfaction |
General subdivision | Case studies. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing |
General subdivision | Case studies. |
908 ## - PUT COMMAND PARAMETER (RLIN) | |
Put command parameter | 060628 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | General Collection item |
989 ## - | |
-- | 1488783258 |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
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Athi-River Campus | Athi-River Campus | Open Shelves | 09/28/2017 | HF5718.G77 | BK027626 | 09/28/2017 | c.1 | 09/28/2017 | General Collection item | |||||
Athi-River Campus | Athi-River Campus | Open Shelves | 09/28/2017 | HF5718.G77 | BK027627 | 09/28/2017 | c.3 | 09/28/2017 | General Collection item | |||||
Athi-River Campus | Athi-River Campus | Open Shelves | 09/28/2017 | HF5718.G77 | BK012200 | 09/28/2017 | c.1 | 09/28/2017 | General Collection item | |||||
Withdrawn | Nairobi Campus | Nairobi Campus | Store | 09/28/2017 | HF5718.G77 | BK033584 | 09/28/2017 | c.4 | 09/28/2017 | General Collection item |