Marketing research : (Record no. 40869)

MARC details
000 -LEADER
fixed length control field 01047cam a2200301 a 4500
001 - CONTROL NUMBER
control field 0000036743
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20171002023919.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 830401s1984 nyua b 00110 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 83007974
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0024217808
035 ## - SYSTEM CONTROL NUMBER
System control number 83007974
040 ## - CATALOGING SOURCE
Modifying agency LKithuka
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.2
Item number .T83 1984
Classification number HF5415.2
Item number .T83
082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/3
Edition number 19
100 10 - MAIN ENTRY--PERSONAL NAME
Personal name Tull, Donald S.
245 10 - TITLE STATEMENT
Title Marketing research :
Remainder of title measurement and method : a text with cases /
Statement of responsibility, etc. Donald S. Tull and Del I. Hawkins.
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 0# - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. Macmillan ;
Place of publication, distribution, etc. London :
Name of publisher, distributor, etc. Collier Macmillan,
Date of publication, distribution, etc. c1984.
300 ## - PHYSICAL DESCRIPTION
Extent xvi, 794 p. :
Other physical details ill. ;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research
General subdivision Case studies.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research.
700 10 - ADDED ENTRY--PERSONAL NAME
Personal name Hawkins, Del I.
908 ## - PUT COMMAND PARAMETER (RLIN)
Put command parameter 061005
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type General Collection item
989 ## -
-- 1488783258
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
Weeded       Nairobi Campus Nairobi Campus Store 09/28/2017   HF5415.2.T83 BK032821 09/28/2017 c. 09/28/2017 General Collection item