Principles of marketing / (Record no. 40922)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01333cam a22003012 4500 |
| 001 - CONTROL NUMBER | |
| control field | 0000041704 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | Daystar |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20171002023923.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 071206s xx 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0137128274 : |
| Terms of availability | Ksh.1,750 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | Daystar |
| Modifying agency | lkithuka |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 |
| Item number | .K636 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip. |
| 245 10 - TITLE STATEMENT | |
| Title | Principles of marketing / |
| Statement of responsibility, etc. | by Philip Kotler. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 12th internationl ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Jersey : |
| Name of publisher, distributor, etc. | Pearson Prentice Hall, |
| Date of publication, distribution, etc. | c2008. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxxii, 599 p. : |
| Other physical details | ill. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Armstrong, Gary. |
| 908 ## - PUT COMMAND PARAMETER (RLIN) | |
| Put command parameter | 010708 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Textbook Loan |
| 989 ## - | |
| -- | 1488783258 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Checked out | Date last seen | Date last checked out | Copy number | Price effective from | Koha item type | Cost, normal purchase price |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Athi-River Campus | Athi-River Campus | Text Book Loan | 09/28/2017 | TBL HF5415.K636 | BK056820 | 05/21/2010 | 09/28/2017 | 01/22/2010 | c.18 | 09/28/2017 | Textbook Loan | ||||||
| Athi-River Campus | Athi-River Campus | Open Shelves (Oversize Books Section) | 09/28/2017 | 1 | OS HF5415.K636 | BK99959 | 12/09/2023 | 11/25/2023 | 09/28/2017 | General Collection item | 0.00 | ||||||
| Nairobi Campus | Nairobi Campus | Text Book Loan | 09/28/2017 | TBL HF5415.K636 | BK057681 | 08/07/2008 | 09/28/2017 | 04/10/2008 | c.77 | 09/28/2017 | Textbook Loan | ||||||
| Nairobi Campus | Nairobi Campus | Open Shelves | 09/28/2017 | HF5415.K636 | BK061784 | 09/28/2017 | c.1 | 09/28/2017 | General Collection item |