Principles of marketing / (Record no. 40946)
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000 -LEADER | |
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fixed length control field | 01872cam a2200373 a 4500 |
001 - CONTROL NUMBER | |
control field | 0000043595 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20211016020013.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 070108s2008 njua b 001 0 eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0137128273 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0137128274 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | DLC |
Transcribing agency | DLC |
Modifying agency | Jwambua |
050 1# - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415 |
Item number | .K636 |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Edition number | 22 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Kotler, Philip. |
245 10 - TITLE STATEMENT | |
Title | Principles of marketing / |
Statement of responsibility, etc. | Philip Kotler, Gary Armstrong. |
250 ## - EDITION STATEMENT | |
Edition statement | 12th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Upper Saddle River, N.J. : |
Name of publisher, distributor, etc. | Pearson/Prentice Hall, |
Date of publication, distribution, etc. | c2008. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxxii, 599, [99] p. : |
Other physical details | ill. (chiefly col.) ; |
Dimensions | 29 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc. note | Includes bibliographical references (p. R-1 - R-30) and indexes. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Armstrong, Gary |
Fuller form of name | (Gary M.) |
787 18 - OTHER RELATIONSHIP ENTRY | |
Material-specific details | GC. |
908 ## - PUT COMMAND PARAMETER (RLIN) | |
Put command parameter | 090728 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | General Collection item |
Koha issues (borrowed), all copies | 4 |
989 ## - | |
-- | 1488783258 |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Total Renewals | Date last checked out |
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Library of Congress Classification | Athi-River Campus | Athi-River Campus | Open Shelves (Oversize Books Section) | 09/28/2017 | 0.00 | OS HF5415.K636 2008 | BK072271 | 09/28/2017 | 09/28/2017 | General Collection item | |||||||
Library of Congress Classification | Athi-River Campus | Athi-River Campus | Open Shelves (Oversize Books Section) | 09/28/2017 | 0.00 | OS HF5415.K636 2008 | BK072295 | 09/28/2017 | 09/28/2017 | General Collection item | |||||||
Athi-River Campus | Athi-River Campus | Open Shelves (Oversize Books Section) | 09/28/2017 | 0.00 | OS HF5415.K636 2008 | BK076197 | 09/28/2017 | 09/28/2017 | General Collection item | ||||||||
Athi-River Campus | Athi-River Campus | Open Shelves (Oversize Books Section) | 09/28/2017 | 0.00 | OS HF5415.K636 2008 | BK076293 | 09/28/2017 | 09/28/2017 | General Collection item | ||||||||
Nairobi Campus | Nairobi Campus | Open Shelves (Oversize Books Section) | 09/28/2017 | 0.00 | OS HF5415.K636 2008 | BK076190 | 09/28/2017 | 09/28/2017 | General Collection item | ||||||||
Library of Congress Classification | Nairobi Campus | Nairobi Campus | Open Shelves (Oversize Books Section) | 09/28/2017 | 0.00 | 5 | OS HF5415.K636 2008 | BK076205 | 06/22/2023 | 09/28/2017 | General Collection item | 1 | 06/06/2023 |