Services marketing : (Record no. 41034)

MARC details
000 -LEADER
fixed length control field 01385nam a2200301 4500
001 - CONTROL NUMBER
control field 0000059614
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20180113020004.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160512s xx 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780273756064
040 ## - CATALOGING SOURCE
Original cataloging agency Daystar
Modifying agency JKimani
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.13
Item number .L68
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Lovelock, Christopher.
245 ## - TITLE STATEMENT
Title Services marketing :
Remainder of title people, technology, strategy /
Statement of responsibility, etc. Christopher Lovelock.
250 ## - EDITION STATEMENT
Edition statement 7th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston :
Name of publisher, distributor, etc. Pearson,
Date of publication, distribution, etc. 2011.
300 ## - PHYSICAL DESCRIPTION
Extent 648 p :
Other physical details ill ;
Dimensions cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Customer services--Marketing.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Professions--Marketing.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Service industries--Marketing.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Wirtz, Jochen.
908 ## - PUT COMMAND PARAMETER (RLIN)
Put command parameter 160512
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type General Collection item
Koha issues (borrowed), all copies 1
989 ## -
-- 1488783258
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
        Athi-River Campus Athi-River Campus Open Shelves 09/28/2017 0.00 1 HF5415.13.L68 2011 BK0100726 01/31/2018 01/12/2018 09/28/2017 General Collection item
        Athi-River Campus Athi-River Campus Open Shelves 09/28/2017 0.00   HF5415.13.L68 2011 BK0100727 09/28/2017   09/28/2017 General Collection item
        Nairobi Campus Nairobi Campus Open Shelves 09/28/2017 0.00   HF5415.13.L68 2011 BK0100728 09/28/2017   09/28/2017 General Collection item
        Nairobi Campus Nairobi Campus Open Shelves 09/28/2017 0.00   HF5415.13.L68 2011 BK0100729 09/28/2017   09/28/2017 General Collection item