International marketing / (Record no. 43481)

MARC details
000 -LEADER
fixed length control field 01304cam a22002892a 4500
001 - CONTROL NUMBER
control field 0000000742
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200305020006.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 030703s1996 mau 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 025613950
035 ## - SYSTEM CONTROL NUMBER
System control number (DAYSTAR)0000009435
040 ## - CATALOGING SOURCE
Original cataloging agency Daystar
Modifying agency LKithuka
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Cateora, Philip R.
245 10 - TITLE STATEMENT
Title International marketing /
Statement of responsibility, etc. Philip R. Cateora.
250 ## - EDITION STATEMENT
Edition statement 9th.ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston :
Name of publisher, distributor, etc. McGraw-Hill,
Date of publication, distribution, etc. c1996.
300 ## - PHYSICAL DESCRIPTION
Extent 772 p.
440 #4 - SERIES STATEMENT/ADDED ENTRY--TITLE
Title The Irwin series in markerting
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Export marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element International business enterprises.
908 ## - PUT COMMAND PARAMETER (RLIN)
Put command parameter 110119
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Textbook Loan
Koha issues (borrowed), all copies 1
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type Copy number
        Athi-River Campus Athi-River Campus Text Book Loan 09/28/2017 3351.00 1 TBL HF1009.5.C36 1996 BK062751 09/13/2021 03/04/2020 09/28/2017 Textbook Loan  
        Athi-River Campus Athi-River Campus Text Book Loan 09/28/2017 3353.00   TBL HF1009.5.C36 1996 BK062255 09/28/2017   09/28/2017 Textbook Loan  
        Athi-River Campus Athi-River Campus Text Book Loan 09/28/2017 3355.00   TBL HF1009.5.C36 1996 BK062754 09/28/2017   09/28/2017 Textbook Loan  
        Nairobi Campus Nairobi Campus Text Book Loan 09/28/2017 3349.00   TBL HF1009.5.C36 1996 BK061947 09/28/2017   09/28/2017 Textbook Loan c.7