Race appeal [electronic resource] : how candidates invoke race in U.S. political campaigns / Charlton D. McIlwain, Stephen M. Caliendo.

By: Contributor(s): Material type: TextTextPublication details: Philadelphia : Temple University Press, 2011.Description: xi, 258 p. : illSubject(s): Genre/Form: DDC classification:
  • 324.708900973 22
LOC classification:
  • JK2281 .M372 2011eb
Online resources:
Contents:
Producing race appeal : the political ads of white and minority candidates -- The advantages and disadvantages of deploying racist appeals among black and white voters -- Neither black nor white : the fruitless appeal to racial authenticity -- Competing novelties : how newspapers frame the election campaigns of Blacks, Latinos, and Asian Americans -- Racializing immigration policy : issue ads in the 2006 election -- Harold Ford Jr., Mel Martinez, and Artur Davis : case studies in racially framed news -- Barack Obama, race-based appeals, and the 2008 presidential election.
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Includes bibliographical references (p. [239]-247) and index.

Producing race appeal : the political ads of white and minority candidates -- The advantages and disadvantages of deploying racist appeals among black and white voters -- Neither black nor white : the fruitless appeal to racial authenticity -- Competing novelties : how newspapers frame the election campaigns of Blacks, Latinos, and Asian Americans -- Racializing immigration policy : issue ads in the 2006 election -- Harold Ford Jr., Mel Martinez, and Artur Davis : case studies in racially framed news -- Barack Obama, race-based appeals, and the 2008 presidential election.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2013. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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