Communicating clearly about science and medicine [electronic resource] : making data presentations as simple as possible ... but no simpler / John Clare.

By: Contributor(s): Material type: TextTextPublication details: Farnham, Surrey, England : Gower, c2012.Description: xviii, 184 p. : illSubject(s): Genre/Form: DDC classification:
  • 501/.4 23
LOC classification:
  • Q223 .C536 2012eb
Online resources:
Contents:
Science communication in the 21st century -- The seven challenges of communicating science -- Preparing your talk -- Illustrating your talk -- The performance : delivering your talk -- Medicine and science in the media -- Media interview techniques -- Every interaction counts.
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Includes bibliographical references and index.

Science communication in the 21st century -- The seven challenges of communicating science -- Preparing your talk -- Illustrating your talk -- The performance : delivering your talk -- Medicine and science in the media -- Media interview techniques -- Every interaction counts.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2011. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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