Measuring customer satisfaction and loyalty : survey design, use, and statistical analysis methods / Bob E. Hayes.

By: Material type: TextTextPublisher: Milwaukee, Wisconsin : ASQ Quality Press, 2008Edition: Third editionDescription: 1 online resource (311 pages) : illustrationsContent type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9780873897433 (e-book)
Subject(s): Genre/Form: Additional physical formats: Print version:: Measuring customer satisfaction and loyalty : survey design, use, and statistical analysis methods.DDC classification:
  • 658.8/12 22
LOC classification:
  • HF5415.335 .H39 2008eb
Online resources:
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Includes bibliographical references (pages 275-280) and index.

Description based on print version record.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2014. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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