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Effect of marketing and corporate strategies on online buying decisions in Nairobi county a case of Masoko platform by Sella C. Wekesa

By:

Wekesa, Sella C

Material type: Text

TextPublication details: Nairobi Daystar University 2019Description: xii,147 p illSubject(s):

Marketing -- Management

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Theses	Nairobi Campus Africana & Special Collection	Africana/Special Collection	HF5415.13.W45 2019 (Browse shelf(Opens below))	Available		BK108454

A thesis presented to the School of Business and Economics of Daystar University Nairobi, Kenya in partial fulfilment of the requirements for the degree of Master in Business Administration in Marketing and Strategic Management.

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