Principles of advertising : a global perspective / Monle Lee, Carla Johnson.

By: Contributor(s): Material type: TextTextPublication details: New York : Haworth Press, c2005.Edition: 2nd edDescription: xxi, 427 p. : ill. ; 23 cmISBN:
  • 0789023008(alk. paper)
Subject(s): DDC classification:
  • 659.1 21
LOC classification:
  • HF5821 .L35 2005 HF5821 .L35  HF5821 .L35  HF5821 .L35  HF5821 .L35  HF5821 .L35  HF5821 .L35  HF5821 .L35  HF5821 .L35  HF5821 .L35  HF5821 .L35  HF5821 .L35
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Item type Current library Call number Copy number Status Date due Barcode
General Collection item General Collection item Athi-River Campus Open Shelves HF5821.L35 2005 (Browse shelf(Opens below)) c.3 Available BK030046
General Collection item General Collection item Athi-River Campus Store HF5821.L35 2005 (Browse shelf(Opens below)) c.4 In transit from Nairobi Campus to Athi-River Campus since 09/19/2018 Weeded BK030047
General Collection item General Collection item Athi-River Campus Open Shelves HF5821.L35 2005 (Browse shelf(Opens below)) c.9 Checked out 05/17/2008 BK040771
General Collection item General Collection item Athi-River Campus Open Shelves HF5821.L35 2005 (Browse shelf(Opens below)) c. Available BK030045
General Collection item General Collection item Athi-River Campus Open Shelves HF5821.L35 2005 (Browse shelf(Opens below)) Available BK067733
General Collection item General Collection item Nairobi Campus Open Shelves HF5821.L35 2005 (Browse shelf(Opens below)) c.8 Available BK030051
General Collection item General Collection item Nairobi Campus Store HF5821.L35 2005 (Browse shelf(Opens below)) c.10 Weeded BK041035
General Collection item General Collection item Nairobi Campus Open Shelves HF5821.L35 2005 (Browse shelf(Opens below)) c.7 Available BK030050
General Collection item General Collection item Nairobi Campus Open Shelves HF5821.L35 2005 (Browse shelf(Opens below)) c.6 Available BK030049
General Collection item General Collection item Nairobi Campus Open Shelves HF5821.L35 2005 (Browse shelf(Opens below)) c.5 Available BK030048

Includes bibliographical references (p. 383-400) and index.

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