Advertising excellence / by.Courtland L. Bovee.

By: Contributor(s): Material type: TextTextPublication details: New York : McGraw Hill, c1995.Description: xxxvi, 561p. : Includes IllustrationsISBN:
  • 007006847x
Subject(s): LOC classification:
  • HF5804 .A38
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Holdings
Item type Current library Call number Status Date due Barcode
General Collection item General Collection item Nairobi Campus Open Shelves (Oversize Books Section) OS HF5804.A38 (Browse shelf(Opens below)) Lost and Paid For (cash) BK041490

Includes bibliographical references and index.

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