Marketing research : methodological foundations / Gilbert A. Churchill, Jr.

By: Material type: TextTextSeries: The Dryden press series in marketingPublication details: Hinsdale, Ill. : Dryden Press, c1979.Edition: 2d edDescription: xix, 668 p. : ill. ; 25 cmISBN:
  • 0030455669
Subject(s): DDC classification:
  • 658.8/3 19
LOC classification:
  • HF5415.2 .C5 1979 HF5415.2 .C55
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Item type Current library Call number Copy number Status Barcode
General Collection item General Collection item Athi-River Campus Open Shelves HF5415.2.C55 (Browse shelf(Opens below)) c.2 In transit from Nairobi Campus to Athi-River Campus since 01/19/2018 BK011580

Includes bibliographical references and index.

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