Marketing research : text and cases / by Harper W. Boyd.

By: Contributor(s): Material type: TextTextPublication details: Illinois : Irwin, c1986.Edition: 6th edDescription: xv, 836 p. : illSubject(s): LOC classification:
  • HF5415.2 .W37
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Item type Current library Call number Copy number Status Barcode
General Collection item General Collection item Nairobi Campus Store HF5415.2.W37 (Browse shelf(Opens below)) c.1 Weeded BK032985

Includes bibliographical references and index.

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