An assessment of strategic marketing practices on market performance of the Kenyan football industry Nairobi. Kenya / Darius N. Kibua.

By: Material type: TextTextPublication details: Nairobi : Daystar University, 2016.Description: xiii, 93 p : ill ; cmSubject(s): LOC classification:
  • HF5415.13 .K4K53
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Item type Current library Call number Status Date due Barcode
Theses Theses Nairobi Campus Africana & Special Collection THES HF5415.13.K4K53 2016 (Browse shelf(Opens below)) Available BK0101052

A thesis presented to the School of Business and Economics of Daystar University in partial fulfillment of the requirements for the degree of Master of Business Administration in Strategic Management and Marketing.

Includes bibliographical references.

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