Assessing product positioning/usage of motor vehicle tracking device and its influence on motor vehicle owners in decision making : a case study of Daystar University / Caroline W. Kamau.

By: Material type: TextTextPublication details: Nairobi, Kenya : Daystar University, 2012.Description: Xi, 83p ; cmSubject(s): LOC classification:
  • TE228.3 .K36
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Item type Current library Call number Status Barcode
Theses Theses Nairobi Campus Africana & Special Collection THES TE228.3.K36 2012 (Browse shelf(Opens below)) Available BK94509

A thesis presented to the school of Business and Economics of Daystar University in partial fulfilment of the requirements for the degree of Master of Business Administration in Strategic Management and Marketing.

Includes bibliographical references and index.

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