The customer century : lessons from world-class companies in integrated marketing and communications / Anders Gronstedt.

By: Material type: TextTextPublication details: New York, USA : Routledge, 2000.Edition: edDescription: xiii, 238pISBN:
  • 0415921996 :
Subject(s): Other related works:
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Item type Current library Call number Copy number Status Date due Barcode
Textbook Loan Textbook Loan Nairobi Campus Text Book Loan TBL HF5718.G77 (Browse shelf(Opens below)) c Available BK086293

Includes bibliographical references and index.

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