Relationship marketing : perspectives,dimensions and contexts / Tracy Harwood.

By: Contributor(s): Material type: TextTextPublication details: London : McGraw-Hill, c2008.Edition: edDescription: xxii, 242p : illISBN:
  • 9780077114220 :
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TBL HF5415.H37 Relationship marketing : TBL HF5415.H37 Relationship marketing : TBL HF5415.H37 Relationship marketing : TBL HF5415.H37 Relationship marketing : TBL HF5415.S745 1991 Fundamentals of marketing / TBL HF5415.13.L5883 Service marketing : TBL HF5415.13.L5883 Service marketing :

Includes bibliographical references and index.

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