Marketing management : analysis, planning, implementation, and control / Philip Kotler.

By: Material type: TextTextPublication details: Englewood Cliffs, N.J. : Prentice Hall, c1991.Edition: 7th edDescription: xxvi, 756 p. : ill. (some col.), col. map ; 27 cmISBN:
  • 8120306848
Subject(s): DDC classification:
  • 658.8 20
LOC classification:
  • HF5415.13 .K64 1994
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Holdings
Item type Current library Call number Status Date due Barcode
Textbook Loan Textbook Loan Nairobi Campus Text Book Loan TBL HF5415.13.K64 (Browse shelf(Opens below)) Available BK044428
Textbook Loan Textbook Loan Nairobi Campus Text Book Loan TBL HF5415.13.K64 (Browse shelf(Opens below)) Available BK058276

Includes bibliographical references and indexes.

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