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The Impact of Culture on Relationship Marketing in International Services [electronic resource] : A Target Group-Specific Analysis in the Context of Banking Services / by Jan H. Schumann.

By:

Schumann, Jan H

Contributor(s):

SpringerLink (Online service)

Material type: Text

Text

TextPublication details: Wiesbaden : Gabler, 2009.Description: digitalISBN:

9783834983794

Subject(s):

Additional physical formats: Printed edition:: No titleDDC classification:

658.8 23

LOC classification:

HF5410-5417.5

Online resources:

Click here to access online

In: Springer eBooks

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