Ward, Douglas B.,  1961- <br/><br/>
A new brand of business  Charles Coolidge Parlin, Curtis Publishing Company, and the origins of market research /  [electronic resource] : 
Douglas B. Ward. 
 - Philadelphia :  Temple University Press,  2009. 
 - viii, 228 p. :  ill., maps. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><br/>Electronic reproduction. <br/>Palo Alto, Calif. : <br/>ebrary, <br/>2010. <br/>Available via World Wide Web. <br/>Access may be limited to ebrary affiliated libraries. 
<br/><br/><label>ISBN: </label>
<br/><br/><label>LCCN: </label>
<br/><br/><label>Subjects--Personal Names: </label><br/>Parlin, Charles Coolidge, 1872-1942. 
<br/><br/><label>Subjects--Corporate Names: </label><br/>Curtis Publishing Company.
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research--History.--United States
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>HF5415.2  / .W29 2009eb 
<br/><br/><label>Dewey Class. No.: </label>658.8/3