Lewis, Robert <br/><br/>
Smart ball  marketing the myth and managing the reality of major league baseball /  [electronic resource] : 
Robert F. Lewis II. 
 - Jackson :  University Press of Mississippi,  c2010. 
 - xii, 165 p. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><br/>Electronic reproduction. <br/>Palo Alto, Calif. : <br/>ebrary, <br/>2010. <br/>Available via World Wide Web. <br/>Access may be limited to ebrary affiliated libraries. 
<br/><br/><label>ISBN: </label>
<br/><br/><label>LCCN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Baseball--Economic aspects--United States.<br/>Baseball--Marketing.--United States<br/>Baseball--Management.--United States
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>GV880  / .L55 2010eb 
<br/><br/><label>Dewey Class. No.: </label>796.3570973