Cases in marketing [electronic resource] / edited by Hanne Hartvig Larsen. - London : SAGE Publications, 1997. - xi, 205 p. : ill. - European management series . - European management series. .

Includes bibliographical references.


Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2011.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.






Marketing--Europe--Case studies.
Marketing research--Europe.


Electronic books.

HF5415.12.E85 / C37 1997eb