Jha, S. M.
Hotel marketing [electronic resource] /
S.M. Jha.
- Rev. ed.
- Mumbai [India] : Himalaya Pub. House, 2010.
- 328 p. : ill.
Includes bibliographical references.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2010.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
Hospitality industry--Marketing.
Hotels.
Advertising--Hotels.
Electronic books.
TX911.3.M3 / J43 2010eb