Nair, Suja R. <br/><br/>
Consumer behaviour and marketing research  (text and cases) /  [electronic resource] : 
Suja R. Nair. 
 - Rev. ed. 
 - Mumbai [India] :  Himalaya Pub. House,  2009. 
 - 548, 276 p. :  ill. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/>pt. 1. Consumer behaviour -- pt. 2. Marketing research. 
<br/><br/><br/>Electronic reproduction. <br/>Palo Alto, Calif. : <br/>ebrary, <br/>2010. <br/>Available via World Wide Web. <br/>Access may be limited to ebrary affiliated libraries. 
<br/><br/><label>ISBN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior.<br/>Marketing research.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>HF5415.32  / .N35 2009eb