Brennan, Bernie. <br/><br/>
Branded!  how retailers engage consumers with social media and mobility /  [electronic resource] : 
Bernie Brennan, Lori Schafer. 
 - Hoboken, NJ :  Wiley,  2010. 
 - xx, 264 p. 
 - Wiley and SAS business series .
 - Wiley and SAS business series. .
<br/><br/>Includes bibliographical references and index. 
<br/><br/><br/>Electronic reproduction. <br/>Palo Alto, Calif. : <br/>ebrary, <br/>2011. <br/>Available via World Wide Web. <br/>Access may be limited to ebrary affiliated libraries. 
<br/><br/><label>ISBN: </label>
<br/><br/><label>LCCN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Internet marketing.<br/>Social media--Economic aspects.<br/>Branding (Marketing)<br/>Online social networks.<br/>Telemarketing.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>HF5415.1265  / .B744 2010eb 
<br/><br/><label>Dewey Class. No.: </label>658.8/72