TY  - BOOK
AU  - Brennan,Bernie
AU  - Schafer,Lori
ED  - ebrary, Inc.
TI  - Branded!: how retailers engage consumers with social media and mobility 
T2  - Wiley and SAS business series
AV  - HF5415.1265 .B744 2010eb
U1  - 658.8/72 22
PY  - 2010///
CY  - Hoboken, NJ
PB  - Wiley
KW  - Internet marketing
KW  - Social media
KW  - Economic aspects
KW  - Branding (Marketing)
KW  - Online social networks
KW  - Telemarketing
KW  - Electronic books
KW  - local
N1  - Includes bibliographical references and index; Electronic reproduction; Palo Alto, Calif.; ebrary; 2011; Available via World Wide Web; Access may be limited to ebrary affiliated libraries
UR  - http://site.ebrary.com/lib/daystar/Doc?id=10419240
ER  -