Midgley, David. <br/><br/>
The innovation manual  integrated strategies and practical tools for bringing value innovation to the market /  [electronic resource] : 
David Midgley. 
 - Chichester, England ;  Hoboken, N.J. :  John Wiley & Sons,  c2009. 
 - xii, 316 p. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/>The three challenges of business innovation -- Creating advantage in the minds of many -- Chartering innovation within the organisation -- Selecting, preparing and supporting the right team -- Co-creating the innovation with customers -- Changing the organisation to deliver the innovation -- Building the market for the innovation -- Putting it all together. 
<br/><br/><br/>Electronic reproduction. <br/>Palo Alto, Calif. : <br/>ebrary, <br/>2011. <br/>Available via World Wide Web. <br/>Access may be limited to ebrary affiliated libraries. 
<br/><br/><label>ISBN: </label>
<br/><br/><label>LCCN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Technological innovations--Management.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>HD45  / .M53 2009eb 
<br/><br/><label>Dewey Class. No.: </label>658.5/14