TY  - BOOK
AU  - Dowd,Nancy
AU  - Evangeliste,Mary
AU  - Silberman,Jonathan
ED  - ebrary, Inc.
TI  - Bite-sized marketing: realistic solutions for the overworked librarian 
AV  - Z716.3 .D69 2010eb
U1  - 021.7 22
PY  - 2010///
CY  - Chicago
PB  - American Library Association
KW  - Libraries
KW  - Marketing
KW  - Public relations
KW  - Electronic books
KW  - local
N1  - Includes index; Word-of-mouth marketing -- Bring your library to life with a story -- How to market electronic resources -- Public relations 101 -- Outreach -- Advocacy -- The new marketing tools -- Design -- Branding -- Marketing best practices; Electronic reproduction; Palo Alto, Calif.; ebrary; 2013; Available via World Wide Web; Access may be limited to ebrary affiliated libraries
N2  - Filled with contemporary marketing ideas, and structured to quickly impart simple and cost-effective ideas for marketing your library
UR  - http://site.ebrary.com/lib/daystar/Doc?id=10469318
ER  -