Burkhardt, Robert.

Reputation management in small and medium-sized enterprises analysis and evaluation of the use of reputation management : a survey of small and medium-sized enterprises in Germany / [electronic resource] : Robert Burkhardt. - Hamburg : Diplomica Verlag, 2008. - xvii, 96 p. : ill.

Cover title.

Zugl. Fachhochschule Ludwigshafen, Ludwigshafen, Deutschland, MA-Thesis/Master, 2007.

Includes bibliographical references.


Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2011.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.




Business ethics.
Consumer confidence.
Small business.


Electronic books.

HF5387 / .B87 2008eb