Marketing research with SAS enterprise guide [electronic resource] /
Kristof Coussement, Nathalie Demoulin and Karine Charry.
- Farnham, Surrey, England ; Burlington, Vt. : Gower, c2011.
- xiv, 302 p. : ill.
Includes bibliographical references and index.
Getting started with SAS enterprise guide -- Descriptive analysis -- Exploratory factor analysis -- Cluster analysis -- Hypothesis testing -- Correlations -- Regression analysis -- Discriminant analysis.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2011. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.