David, Fred R.

Concepts of strategic management / Fred R. David. - 4th ed. - New York : Toronto : New York : Macmillan ; Maxwell Macmillan Canada ; Maxwell Macmillan International, c1993. - xxv, 419 p. : ill. ; 24 cm.

Includes bibliographical references and indexes.

0023272724

92010563


Strategic planning--Case studies.
Strategic planning.

HD30.28 HD30.28 / .D3785 1993 / .D3785

658.4/012