TY - BOOK AU - McNeilly,Mark ED - ebrary, Inc. TI - Sun Tzu and the art of business: six strategic principles for managers AV - HD30.28 .M3857 2012eb U1 - 658.4/012 22 PY - 2012/// CY - New York PB - Oxford University Press KW - Sunzi, KW - Strategic planning KW - Electronic books KW - local N1 - Includes bibliographical references and index; Win all without fighting: capturing your market without destroying it -- Avoid strength, attack weakness: striking where they least expect it -- Deception and foreknowledge: maximizing the power of market information -- Speed and preparation: moving swiftly to overcome your competitors -- Shape your opponent: employing strategy to master the competition -- Character-based leadership: providing effective leadership in turbulent times -- Putting the art of business into practice; Electronic reproduction; Palo Alto, Calif.; ebrary; 2012; Available via World Wide Web; Access may be limited to ebrary affiliated libraries UR - http://site.ebrary.com/lib/daystar/Doc?id=10520339 ER -