TY - BOOK AU - Ehrlich,Evelyn AU - Fanelli,Duke ED - ebrary, Inc. TI - The financial services marketing handbook: tactics and techniques that produce results AV - HG181 .E38 2012eb U1 - 332.1068/8 23 PY - 2012/// CY - Hoboken, NJ PB - Bloomberg Press KW - Financial services industry KW - United States KW - Marketing KW - Financial planners KW - Customer relations KW - Computer network resources KW - Electronic books KW - local N1 - Includes bibliographical references and index; Electronic reproduction; Palo Alto, Calif.; ebrary; 2011; Available via World Wide Web; Access may be limited to ebrary affiliated libraries UR - http://site.ebrary.com/lib/daystar/Doc?id=10533995 ER -