Political marketing in Canada [electronic resource] /
edited by Alex Marland, Thierry Giasson and Jennifer Lees-Marshment.
- Vancouver, B.C. : UBC Press, 2012.
- xiv, 305 p. : ill.
Includes bibliographical references and index.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2011. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
Marketing--Political aspects--Canada. Campaign management--Canada. Political campaigns--Canada.