Building successful online communities evidence-based social design / [electronic resource] :
Robert E. Kraut and Paul Resnick with Sara Kiesler ... [et al.].
- Cambridge, Mass. : MIT Press, 2011.
- xi, 309 p. : ill.
Includes bibliographical references and index.
Introduction -- Encouraging contribution to online communities -- Encouraging commitment in online communities -- Regulating behavior in online communities -- The challenges of dealing with newcomers -- Starting new online communities.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2011. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
Online social networks--Planning. Computer networks--Social aspects--Planning. Internet--Social aspects. Social psychology.