König, Martin. <br/><br/>
An investigation on contemporary consumer resistance  how Web 2.0 makes consumers powerful /  [electronic resource] : 
Martin König. 
 - Hamburg :  Diplomica Verlag,  2012. 
 - 107 p. 
<br/><br/>Includes bibliographical references. 
<br/><br/><br/>Electronic reproduction. <br/>Palo Alto, Calif. : <br/>ebrary, <br/>2011. <br/>Available via World Wide Web. <br/>Access may be limited to ebrary affiliated libraries. 
<br/><br/><label>ISBN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior.<br/>Consumers--Effect of technolgical behaviors on--Research.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>HF5415.32  / .K665 2012eb