The PDMA handbook of new product development  [electronic resource] / 
 Handbook of new product development 
Kenneth B. Kahn, editor. 
 - 3rd ed. 
 - Hoboken, N.J. :  Wiley,  c2013. 
 - xii, 492 p. 
<br/><br/> Includes indexes. 
<br/><br/><br/>Electronic reproduction. <br/>Palo Alto, Calif. : <br/>ebrary, <br/>2015. <br/>Available via World Wide Web. <br/>Access may be limited to ebrary affiliated libraries. 
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<br/><br/><label>Subjects--Topical Terms: </label><br/>Product management--United States--Handbooks, manuals, etc.<br/>New products--Management--Handbooks, manuals, etc.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>HF5415.153  / .P35 2013eb