Barden, Phil. <br/><br/>
Decoded  the science behind why we buy /  [electronic resource] : 
Phil Barden ; foreword by Rory Sutherland. 
 - Chichester, West Sussex :  John Wiley & Sons Ltd.,  2013. 
 - xviii, 270 p. :  ill. (some col.) 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><br/>Electronic reproduction. <br/>Palo Alto, Calif. : <br/>ebrary, <br/>2013. <br/>Available via World Wide Web. <br/>Access may be limited to ebrary affiliated libraries. 
<br/><br/><label>ISBN: </label>
<br/><br/><label>LCCN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior.<br/>Marketing--Psychological aspects.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>HF5415.32  / .B37 2013eb 
<br/><br/><label>Dewey Class. No.: </label>658.8/342