Golbeck, Jennifer.

Analyzing the social web [electronic resource] / Jennifer Golbeck. - 1st ed. - Amsterdam : Elsevier, 2013. - xxvi, 264 p. : ill. (some col.)

Includes bibliographical references and index.

Introduction -- Nodes, edges, and network measures -- Network structure and measures -- Network visualization -- Tie strength -- Trust -- Understanding structure through user attributes and behavior -- Building networks -- Entity resolution and link prediction -- Propagation in networks -- Community-maintained resources -- Location-based social interaction -- Social information filtering -- Social media in the public sector -- Business use of social media -- Privacy -- Case study: social network strategies for surviving the zombie.


Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2013.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.






Social media.
Social networks.
Human-computer interaction.


Electronic books.

HM742 / .G65 2013eb

302.3