Analyzing the social web [electronic resource] /
Jennifer Golbeck.
- 1st ed.
- Amsterdam : Elsevier, 2013.
- xxvi, 264 p. : ill. (some col.)
Includes bibliographical references and index.
Introduction -- Nodes, edges, and network measures -- Network structure and measures -- Network visualization -- Tie strength -- Trust -- Understanding structure through user attributes and behavior -- Building networks -- Entity resolution and link prediction -- Propagation in networks -- Community-maintained resources -- Location-based social interaction -- Social information filtering -- Social media in the public sector -- Business use of social media -- Privacy -- Case study: social network strategies for surviving the zombie.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2013. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
Social media. Social networks. Human-computer interaction.