New models for mass communication research. /
Peter Clarke, editor.
- Beverly Hills : Sage Publications, c1973.
- 307 p. ; 24 cm.
- Sage annual reviews of communication research ; v. 2 .
Half title: New models for communications research.
Includes bibliographies.
0803902018
72098031 //r985
Communication--Research--Methodology. Mass media--Research--Methodology.