TY - BOOK AU - Polak,Paul AU - Warwick,Mal ED - ebrary, Inc. TI - The business solution to poverty: designing products and services for three billion new customers AV - HC79.P6 P6595 2013eb U1 - 658.5/038 23 PY - 2013/// CY - San Francisco PB - Berrett-Koehler Publishers, Inc. KW - Poverty KW - Social responsibility of business KW - Industrial management KW - Social aspects KW - Electronic books KW - local N1 - Includes bibliographical references and index; Preface -- Introduction: eight keys to ending poverty -- Only business can end poverty -- "The poor are very different from you and me" -- What is poverty? -- What can government and philanthropy do? -- Why business is best equipped to fight global poverty -- Zero-based design and the bottom billions -- What to do before you launch your business -- The ruthless pursuit of affordability -- Zero-based design in practice : low-cost drip irrigation -- Design for the market -- Zero-based design in practice : a cautionary tale -- Design for scale -- Zero-based design in practice: safe drinking water for small villages -- Design for delivery the last 500 feet -- Building a mission-driven global business -- Opportunities abound -- It's your turn now -- Resources : takeaways and what we say to critics -- Notes -- Acknowledgments -- About the authors -- Index; Electronic reproduction; Palo Alto, Calif.; ebrary; 2013; Available via World Wide Web; Access may be limited to ebrary affiliated libraries UR - http://site.ebrary.com/lib/daystar/Doc?id=10723612 ER -