TY  - BOOK
AU  - Halloran,Tim
AU  - Morgan,Adrian
TI  - Romancing the brand: how brands create strong, intimate relationships with customers 
AV  - HF5415.1255 .H35 2014eb
U1  - 658.8/27 23
PY  - 2014///
CY  - San Francisco, California
PB  - Jossey-Bass
KW  - Branding (Marketing)
KW  - Product management
KW  - Customer relations
KW  - Electronic books
N1  - Includes index
UR  - http://site.ebrary.com/lib/daystar/Doc?id=10827163
ER  -