Goldner, Paul S.,

Red-hot cold call selling : prospecting techniques that really pay off / Paul S. Goldner. - Second edition. - 1 online resource (226 pages)

Includes bibliographical references (page 199) and index.

Prospecting: An Essential Element to Your Selling Success -- What Is Prospecting? -- The Power of Prospecting -- Becoming Rejection-Proof -- Smart Prospecting -- The Ten Commandments of Prospecting -- Anatomy of a Cold Call -- Your Prospecting and Business Development Strategy -- Handing Objections -- Working With Voice Mail, Administrative Assistants, and Secretaries -- Public Relations: How to Make Your Prospects Come to You -- How to Leverage Your Success -- Tracking Your Progress.

9780814429532 (e-book)


Telephone selling.
Selling.


Electronic books.

HF5438.3 / .G647 2006eb

658.8/72