Rothman, Dayna, Lead generation for dummies / by Dayna Rothman ; foreword by Jon Miller. - 1 online resource (387 pages) : illustrations. - For Dummies . - For dummies. . Includes index. "Making everything easier"'--Cover. ISBN: 9781118815892 (e-book) 9781118815861 (e-book) Subjects--Topical Terms: Marketing--Management.Marketing. Index Terms--Genre/Form: Electronic books. LC Class. No.: HF5415.13 / .R684 2014eb Dewey Class. No.: 658.8