TY - BOOK AU - Yarrow,Kit AU - Underhill,Paco AU - Morgan,Adrian TI - Decoding the new consumer mind: how and why we shop and buy AV - HF5415.32 .Y377 2014 eb U1 - 339.4/7019 23 PY - 2014/// CY - San Francisco, California PB - Jossey-Bass KW - Consumer behavior KW - Consumers KW - Psychology KW - Consumption (Economics) KW - Psychological aspects KW - Electronic books N1 - Includes index UR - http://site.ebrary.com/lib/daystar/Doc?id=10856803 ER -